C&C, the leading Italian group in service and sales of Apple products in Europe with over 1,000 employees, has moved its Apple Premium Reseller store from Saint-Brieuc to 46 Rue Saint-Guillaume.

This new location marks a turning point in the history of the C&C Saint-Brieuc team, offering regional customers privileged access to Apple products and services in a larger and more modern space. To celebrate this event, special animations and commercial operations took place on Saturday, June 15.

A larger and brighter store

With a sales area of over 200 m², the new store in Saint-Brieuc offers an unparalleled customer experience: an extensive range of demonstration products, a team of experts trained on the latest innovations, an Approved Service Center label, the buyback of IT products, financing solutions, training and workshops, and much more, the store promises to meet all the needs of customers, whether individuals, professionals, or in the education sector.

A store from the C&C group

After the acquisition of Symbiose Informatique in 2023, including the Saint-Brieuc store, as well as other resellers in the territory, the Italian group C&C is expanding its influence in the French market and reaffirms its goal of becoming the official representative of Apple in Europe. 

“Thanks to our dynamic internationalization strategy, the network of C&C stores is constantly expanding and now significantly covers all regions of France. C&C can today be considered the largest European Apple Premium reseller. This inauguration in Saint-Brieuc marks an important step on our path and our ongoing commitment to provide an exceptional customer experience, offering them privileged access to Apple products and services in an elegant and high-end setting,” states the management of C&C.

An exceptional event day

To celebrate this move, C&C Saint-Brieuc invited its customers for an exceptional inauguration day on Saturday, June 15.

Visitors and customers were able to participate in free workshops and animations: music, caricaturist, online raffle, enjoying exceptional discounts throughout the day.

Thomas QUENTIN, the store manager shares: “As an expert in Apple solutions in the city of Saint-Brieuc, this new step in the evolution of our establishment is a great source of satisfaction for me. This inauguration represents an exciting new challenge and attests to our ongoing commitment to enhance the customer experience at this new ideally located sales point, Rue Saint-Guillaume, which is a very busy shopping street.”